Notes on Shopify growth
Practical, no-fluff writing on building, migrating and growing Shopify stores in Australia, from the team doing the work.
Handling Post-Holiday Returns on Shopify: Building a Returns Page That Doesn’t Overwhelm Support
Build a Shopify post-holiday returns page that handles the January spike without flooding your support inbox. Setup steps and policy checklist inside.
Niraj Raut · August 28, 2026
Pinterest Ads for Shopify Stores: An Underused Channel Worth Testing
Pinterest Ads for Shopify explained, catalogue setup, Shopping ads and which product categories actually get a return from this underused channel.
Niraj Raut · August 27, 2026
EOFY Sales Prep for Shopify Stores: What Australian Merchants Need to Get Right by 30 June
Plan your Shopify EOFY sale the right way. Australian steps for GST-ready discounting, stocktake and BAS prep before 30 June.
Niraj Raut · August 27, 2026
What Should You A/B Test First on a Small Shopify Store?
Small Shopify stores rarely have the traffic for true split tests. Here's what to test first, and what to do when you…
Niraj Raut · August 27, 2026
Migrating Blog Content to Shopify Without Breaking Your Internal Links
A practical guide to Shopify blog migration that protects backlinks, internal links and rankings, URL mapping, redirects and formatting fixes.
Niraj Raut · August 27, 2026
Does Shopify Need JavaScript Rendering? What Googlebot Actually Sees on Your Store
Shopify JavaScript SEO explained, what's rendered server-side, what apps risk hiding from Google, and how to check with GSC's URL Inspection tool.
Niraj Raut · August 27, 2026
Shopify Product Recommendations: Native Search & Discovery vs Personalisation Apps
Compare Shopify's native Search & Discovery recommendations to paid personalisation apps, how each works, and when the extra cost is worth it.
Niraj Raut · August 26, 2026
Shopify Subscription Analytics: Tracking LTV and Cohort Retention Beyond the Default Reports
Default subscription app dashboards can't show true LTV or cohort retention on Shopify. Here's how to build proper tracking in GA4.
Niraj Raut · August 26, 2026
How Many Apps Is Too Many? Auditing Your Shopify App Stack
Run a proper Shopify app audit: find redundant apps slowing your store, cut what's not earning its keep, and speed up checkout.
Niraj Raut · August 26, 2026
Shopify B2B Checkout: What You Can and Can’t Customise for Wholesale Buyers
What you can and can't customise in Shopify B2B checkout for wholesale buyers, company accounts, price lists, payment terms and dev options.
Niraj Raut · August 26, 2026
Budgeting for a Shopify Project: Year 1 Setup Costs vs Ongoing Running Costs
Understand how a Shopify project budget breaks down: Year 1 build costs versus ongoing running costs, and how to plan for both…
Niraj Raut · August 26, 2026
Managing Multi-Warehouse Shopify Inventory Without Overselling
Splitting stock across AU and overseas warehouses on Shopify? Here's how to fix the shopify multi warehouse overselling risk before it costs…
Niraj Raut · August 25, 2026
