Native Shopify B2B development for Australian brands
For AU brands running wholesale and trade on Shopify Plus. We build companies, customer-specific catalogues and pricing, net payment terms and PO checkout, so your reps stop rekeying orders and buyers self-serve.
When wholesale outgrows spreadsheets
Trade orders shouldn't run on email, PDFs and a bolt-on portal. Native Shopify B2B moves the whole thing onto your store.
Orders keyed by hand
Your reps re-type wholesale orders from email into the admin. Native B2B lets buyers place and reorder themselves.
Pricing lives in spreadsheets
Every account has a price list no one fully trusts. We move it into catalogues Shopify enforces at checkout.
A bolt-on wholesale app
A third-party portal that fights your theme and duplicates your catalogue. Native B2B runs on the same store and checkout.
No payment terms online
Trade buyers expect net 30 and PO numbers, but your store only takes cards. We wire up terms and PO checkout.
DTC and wholesale collide
One storefront showing the wrong pricing to the wrong people. We separate them cleanly with companies and catalogues.
Tax and limits handled off-platform
GST exemptions and per-account rules managed in someone's head. We configure them per company location.
What's in scope
Where our work ends and yours begins, so there are no surprises mid-build.
| Nexly delivers | Your side | Out of scope | |
|---|---|---|---|
| Account setup | Companies, locations and buyer roles configured | Your account list and contacts | Ongoing account admin after handover |
| Pricing | Catalogues and price lists built and enforced | Your agreed price rules per account | Renegotiating commercial terms |
| Payment terms | Net terms and PO checkout wired up | Credit decisions and account limits | Debt collection and invoicing platform |
| Integrations | ERP and accounting connectors scoped and built | API access and sandbox credentials | Rebuilding or replacing your ERP |
| Content | B2B theme work and templates | Product data and imagery | Per-SKU copywriting across the catalogue |
Is native Shopify B2B the right fit?
Built for you if
- You're on Shopify Plus, or ready to move to it for native B2B
- You run wholesale, trade or distributor accounts alongside or instead of DTC
- You need customer-specific pricing, order minimums and net payment terms
- Your reps are buried in manual order entry and want buyer self-serve
- You want B2B on the same store and checkout as your retail site
Not the right fit if
- You're on Basic or Advanced Shopify and can't move to Plus, native B2B is Plus-only
- A handful of accounts a simple discount code would cover
- You want us to replace your ERP, we integrate with it, we don't rebuild it
- You need deep custom RFQ and quoting beyond what Shopify B2B and Functions support
What a B2B build includes
Native Shopify B2B, configured and coded to your commercial rules, no wholesale plugin duct-taped to the theme.
What's included
- Companies, company locations and buyer roles set up
- Customer-specific catalogues with per-account product publishing
- Price lists: fixed, percentage and per-currency pricing
- Quantity rules, order minimums and case-pack increments
- Net payment terms (15/30/60), deposits and PO-number checkout
- Gated or login-to-see-pricing storefront where you need it
- Buyer self-serve: reordering, order history and quick-order
Technical deliverables
- New customer accounts configured for B2B login
- Shopify Functions for custom pricing, discounts and payment rules
- Theme work so B2B and DTC share one storefront cleanly
- Draft-order and quote flows where native B2B needs a hand
- Metafields and metaobjects for account-level data
- Staging store, full QA and documented handover
Technology & integrations
- ERP and accounting sync (NetSuite, MS Dynamics, Xero, MYOB)
- 3PL and inventory feeds
- B2B payment providers and Shopify Payments terms
- GST and tax exemption handling per company location
- Shopify Flow automations for approvals and notifications
How the build runs
A staged path from your current mess to a live, tested B2B store, typically 6–10 weeks.
Discovery & scoping
We map your accounts, pricing logic, terms and integrations, then scope the build. Week 1.
B2B architecture
We design companies, catalogues and price-list structure, and confirm what needs Shopify Functions. Weeks 1–2.
Build & configuration
Companies, catalogues, pricing, quantity rules and payment terms built on a staging store. Weeks 2–6.
Integrations
ERP, accounting and 3PL connectors wired up and tested against your data. Weeks 4–7.
QA & UAT
We test every account type, price and terms scenario with you and a pilot buyer. Weeks 6–8.
Launch
Cutover with pricing and terms verified live, reps briefed and buyers invited. Weeks 8–10.
Post-launch support
Two to four weeks of hypercare, then an optional support or retainer arrangement. After launch.
How we protect pricing and terms
B2B mistakes cost real money, so we QA the money paths hardest.
- Every price list verified per account and per currency
- Payment terms and PO checkout tested end to end
- GST and tax exemptions checked per company location
- Quantity rules and order minimums validated at checkout
- App and checkout compatibility confirmed before launch
- Pilot buyer UAT before full account cutover
- WCAG 2.1 AA on B2B storefront and account pages
Investment
Realistic AUD bands, scoped precisely after discovery. Native B2B requires Shopify Plus.
B2B foundations
Companies, catalogues, price lists, terms and PO checkout on an existing Plus store.
B2B + integrations
Adds ERP or accounting sync, custom Functions pricing and buyer self-serve.
Enterprise B2B
Multi-catalogue, multi-region, complex terms and deep ERP workflows.
B2B development FAQs
Related services
Ready to move wholesale onto native Shopify B2B?
Book a scoping call. We'll map your accounts, pricing and terms, and tell you what a native B2B build takes, no obligation.
Book a scoping call
