Notes on Shopify growth
Practical, no-fluff writing on building, migrating and growing Shopify stores in Australia, from the team doing the work.
Shopify Company Accounts Explained: How B2B Buyers Actually Order
How Shopify company accounts work for B2B buyers, roles, locations, ordering permissions and approvals, explained for wholesale merchants.
Shopify Redesign: When to Refresh vs. Rebuild From Scratch
Deciding on a Shopify redesign? Learn when a design refresh is enough and when a full rebuild makes more sense, plus SEO…
Shopify and Xero: Setting Up Clean Accounting Sync
How to set up a clean Shopify Xero integration for Australian merchants, avoid GST errors, and reconcile payouts correctly. Full setup guide.
Klaviyo Setup for Shopify: A Step-by-Step Implementation Guide
A practical, step-by-step guide to setting up Klaviyo on Shopify correctly the first time, integration, data sync, deliverability, and flows.
Shopify Theme Performance: How Much Do ‘Free’ Apps Really Slow You Down?
Free Shopify apps aren't free on load time. Learn how apps hurt Shopify app performance and how to audit, test, and remove…
Shopify Functions Explained: What Merchants Can Now Customise Natively
Shopify Functions let merchants customise checkout, discounts, and shipping natively. Here's what they replace, what they enable, and who needs them.
What Does a Shopify Agency Actually Do? A Plain-English Breakdown
What a Shopify agency actually does, day to day, design, development, SEO, migrations and support, explained without the marketing jargon.
Sessions Up, Sales Down: Diagnosing a Shopify Conversion Problem
Traffic climbing but Shopify orders flat or falling? Here's a practical framework for diagnosing exactly where the conversion problem sits.
Is Shopify Actually Good for SEO? What the Data Says
Is Shopify good for SEO or does it hold stores back? A straight, technical answer covering what Shopify does well and where…
Magento to Shopify Migration: What You’ll Lose (and Gain)
Considering a Magento to Shopify migration? Here's an honest look at what you'll gain, what you'll genuinely lose, and how to plan…
Building a Subscription Model on Shopify: What to Plan For Before Launch
Planning a Shopify subscription model? Here's what to work out before launch, pricing, fulfilment, tax, compliance and app choice.
Shopify for Beauty & Skincare Brands: Compliance and Subscription Considerations
Shopify for beauty and skincare brands, ingredient labelling, compliance claims, batch/expiry handling and subscription setup done right.