Notes on Shopify growth
Practical, no-fluff writing on building, migrating and growing Shopify stores in Australia, from the team doing the work.
Shopify Image Optimization: The Fastest Way to Cut Load Times
A practical guide to Shopify image optimization, CDN resizing, WebP, srcset, lazy loading, and a step-by-step checklist to speed up your store.
Niraj Raut · August 1, 2026
Shopify Plus vs Shopify: Is the Upgrade Actually Worth It?
A straight look at what Shopify Plus adds over standard Shopify, what it costs, and the real signals that mean it's worth…
Niraj Raut · August 1, 2026
Shopify Plus Pricing in Australia: What You Actually Pay in 2026
A realistic breakdown of Shopify Plus pricing in Australia, subscription costs, transaction fees, and the real total cost of running Plus.
Niraj Raut · August 1, 2026
Shopify Cart Abandonment: Why Checkouts Break and How to Fix Them
Most Shopify cart abandonment isn't laziness, it's friction. Here's what actually causes it and the practical fixes that work.
Niraj Raut · July 31, 2026
Shopify Product Page SEO: How to Rank Without Duplicate Content
Learn how to optimise Shopify product pages for SEO and avoid the duplicate content traps that quietly kill rankings on ecommerce catalogues.
Niraj Raut · July 31, 2026
The Shopify Migration SEO Checklist: How to Migrate Without Losing Rankings
A practical Shopify migration SEO checklist covering redirects, metadata and structured data, everything to protect rankings during a move.
Niraj Raut · July 31, 2026
Shopify Subscription Churn: Why Customers Cancel and How to Reduce It
Why Shopify subscribers actually cancel, the difference between voluntary and involuntary churn, and practical ways to reduce both.
Niraj Raut · July 31, 2026
Shopify for B2B Wholesale Brands: A Different Kind of Store
Shopify for B2B and wholesale brands needs different foundations than DTC, company accounts, custom pricing, MOQs and net terms done right.
Niraj Raut · July 31, 2026
Shopify App Conflicts: How to Diagnose a Broken Store After an Update
Your Shopify store broke after an update. Here's a step-by-step process to find which app or theme change caused it, and how…
Niraj Raut · July 30, 2026
Shopify vs BigCommerce: The Real Differences That Matter
Shopify vs BigCommerce compared honestly, app ecosystem, native features, pricing structure and multi-channel selling for growing AU stores.
Niraj Raut · July 30, 2026
Shopify Shipping in Australia: Rates, Zones and Carrier Setup
How to set up Shopify shipping for Australian merchants, zones, rate types, carrier integrations, and common mistakes to avoid.
Niraj Raut · July 30, 2026
Shopify Google Ads Conversion Tracking: Why Your Numbers Are Probably Wrong
Shopify Google Ads conversion tracking often overstates or misses sales. Learn the common causes and how to audit and fix your numbers…
Niraj Raut · July 30, 2026
