Notes on Shopify growth
Practical, no-fluff writing on building, migrating and growing Shopify stores in Australia, from the team doing the work.
Shopify Support Retainer: What’s Included and What’s Not
What a Shopify support and maintenance retainer actually covers, what it excludes, and how to tell if your store needs one.
Niraj Raut · July 27, 2026
Shopify vs Magento: A Practical Comparison for Australian Merchants
Shopify vs Magento compared for Australian merchants, hosting, cost, dev resourcing and when Magento's flexibility is genuinely worth the overhead.
Niraj Raut · July 27, 2026
Shopify and Afterpay: Setting Up BNPL Without Hurting Margins
How to set up Afterpay on Shopify properly, and how to manage BNPL costs so it grows sales without quietly eating your…
Niraj Raut · July 27, 2026
Meta Ads for Shopify: Setting Up Dynamic Product Ads Correctly
Setting up Shopify dynamic Facebook ads product feed correctly matters more than creative. Here's how to build catalogue, pixel and retargeting right.
Niraj Raut · July 27, 2026
Setting Up B2B on Shopify Plus: A Practical Guide for Wholesale Brands
How B2B on Shopify Plus actually works, company accounts, catalogues, pricing and payment terms, explained for wholesale brands planning a setup.
Niraj Raut · July 26, 2026
Shopify Theme Customisation: How Far Can You Go Without Custom Code?
Learn what Shopify's theme editor and Online Store 2.0 can do, and when custom Shopify theme development is actually worth it for…
Niraj Raut · July 26, 2026
Shopify Inventory Management: Native Tools vs Third-Party Apps
Shopify inventory management explained: what native tools handle, where they fall short, and when Australian merchants need a third-party app.
Niraj Raut · July 26, 2026
The Klaviyo Flows Every Shopify Store Needs From Day One
Not sure which Klaviyo flows to build first for your Shopify store? Here are the essential ones and why they matter most.
Niraj Raut · July 26, 2026
Shopify Speed Optimisation: Apps vs. Custom Development
Speed apps or custom code? An honest look at when Shopify speed optimisation apps help, when they don't, and when to fix…
Niraj Raut · July 26, 2026
Shopify Public App vs Custom App: What’s the Difference?
Public Shopify apps and custom apps solve different problems. Here's how they differ in cost, ownership, review requirements, and when to choose…
Niraj Raut · July 25, 2026
Shopify Freelancer vs Agency: Which Is Right for Your Store?
Shopify freelancer vs agency compared honestly, cost, reliability, scope and when each makes sense for your store.
Niraj Raut · July 25, 2026
Shopify Conversion Rate Benchmarks for Australian Ecommerce (2026)
Shopify conversion rate benchmarks vary wildly by source. Here's how to read them properly and build a benchmark that actually fits your…
Niraj Raut · July 25, 2026
