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Shopify services

Your Shopify partner across the whole lifecycle

Nexly is a senior, Shopify-only team based in Australia. We build, migrate, integrate, and grow stores for DTC brands and Shopify Plus operators, from first launch to ongoing optimisation. One partner, eight specialist areas, no juniors learning on your store.

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20+
Shopify builds shipped
90+
Average Lighthouse score
+28%
Avg conversion lift vs previous theme
WCAG 2.1 AA
On every launch
6–10 wks
Typical build timeline

Eight ways we work with Shopify brands

Every engagement is Shopify-only and senior-led. Start where the pain is, we'll tell you honestly if a different category fits better.

Shopify Development

Brands needing a new build or theme rebuild

A slow, generic theme that caps conversion and is painful to update.

Explore development

Shopify Migration

Stores moving off WooCommerce, Magento or BigCommerce

Replatforming without losing SEO, data, or trading days.

Explore migration

Apps & Integrations

Teams stitching Shopify to their wider stack

Disconnected ERP, 3PL, and subscription tools creating manual work.

Explore integrations

B2B & Enterprise

Wholesale and Plus merchants with complex needs

Trade pricing, approvals, and high-volume catalogues off-platform.

Explore B2B & enterprise

POS & International

Omnichannel and cross-border sellers

In-store and global selling that don't share one source of truth.

Explore POS & international

CRO & Retention

Brands with traffic but soft conversion

Good visits that don't convert, and customers who don't come back.

Explore CRO & retention

SEO, Performance & Data

Stores chasing organic growth and speed

Poor Core Web Vitals, thin rankings, and unreliable reporting.

Explore SEO & performance

Support & Retainers

Teams needing a dependable Shopify partner

No senior hands on deck when something breaks or needs shipping.

Explore support & retainers

One partner, the whole lifecycle

Most brands don't need eight agencies, they need one senior team that covers each stage as they grow. Here's how our categories map to where you are.

Build

  • Shopify Development
  • Shopify Migration

Transform

  • Apps & Integrations
  • B2B & Enterprise

Grow

  • CRO & Retention
  • SEO, Performance & Data

Operate

  • POS & International
  • Support & Retainers

How we engage

A clear, senior-led path from first call to sustained growth. Timelines flex with scope, but the shape stays the same.

01

Discovery

We map your goals, stack, and constraints, then scope the work and agree success measures before anyone touches code.

02

Design

We design the storefront and key journeys around conversion and accessibility, WCAG 2.1 AA is the baseline, not an add-on.

03

Build

Senior developers build on clean, maintainable Shopify foundations, with staging access so you review as we go.

04

Launch

We handle QA, redirects, and go-live carefully, no lost trading days, no SEO surprises, full handover to your team.

05

Grow

Post-launch, we optimise conversion, performance, and retention through CRO, SEO, and retainer support.

Common questions

Two main shapes. Fixed-scope projects for builds and migrations, priced after discovery, and ongoing retainers for support, CRO, and continuous improvement. Many brands start with a project and move to a retainer once they're live. We'll recommend the model that fits your stage, not the one that bills the most.
Everything is scoped after a discovery conversation, so you get a real number rather than a placeholder. As a guide, theme work starts from around $9,000, core builds and migrations from about $12,000, and retainers from around $2,000 per month. We keep bands honest and put them in writing before work begins.
Yes. We're Shopify-focused across both standard Shopify and Plus, and we work with Plus features like B2B, scripts, and advanced checkout where they earn their place. If Plus is on your roadmap, we'll advise on when the upgrade makes commercial sense.
Regularly. We slot in as the senior Shopify layer beside in-house marketers, designers, and developers, picking up the specialist build and optimisation work while your team owns brand and merchandising. Clear ownership and shared staging keep it clean.
A typical build or migration runs 6–10 weeks depending on catalogue size, integrations, and content readiness. Smaller theme work and CRO sprints are faster; complex B2B or enterprise scopes run longer. We commit to a schedule after discovery.
We're a distributed Australian team with people in Sydney and Melbourne. That means AU-timezone communication, local market knowledge, and familiarity with Australian payments, shipping, and tax, while still working with brands selling internationally.

Popular starting points

Shopify Development

New builds and theme rebuilds engineered for speed and conversion.

Explore

Shopify Migration

Replatform to Shopify without losing SEO, data, or trading days.

Explore

CRO & Retention

Turn existing traffic into more orders and more repeat customers.

Explore

Not sure which service you need?

Tell us where your store is today and we'll point you to the right starting point, no hard sell, just a senior read on what would actually move the needle.

Book a strategy call

Got a Shopify project? Let's talk.

Tell us your store and goals, a senior Shopify strategist replies within one business day.

Start a Project Book a call
Have a Shopify project? Chat with us, takes 30 seconds.