Notes on Shopify growth
Practical, no-fluff writing on building, migrating and growing Shopify stores in Australia, from the team doing the work.
Shopify XML Sitemap Errors: How to Read and Fix Google Search Console Warnings
Shopify sitemap errors in Google Search Console explained, 404s, noindex warnings, robots.txt blocks, and what you can actually fix.
Niraj Raut · August 20, 2026
Shopify Product Page Structure by Vertical: Fashion vs Beauty vs Homewares
Fashion, beauty and homewares need different Shopify product page structures. See what sections each vertical actually needs to convert.
Niraj Raut · August 20, 2026
Shopify Subscription Skip and Pause Options: Do They Actually Reduce Cancellations?
Do skip and pause options actually reduce Shopify subscription cancellations? A practical look at what these features do and don't fix.
Niraj Raut · August 20, 2026
Shopify Fraud Prevention: What’s Built In and What You Still Need
Shopify fraud protection explained: how native fraud analysis works, its limits, and when to add manual review or a dedicated fraud app.
Niraj Raut · August 20, 2026
Shopify B2B Self-Serve Ordering: Letting Wholesale Customers Reorder Without Emailing You
How Shopify's B2B customer portal lets wholesale buyers reorder and place orders themselves, cutting manual order-taking for AU distributors.
Niraj Raut · August 19, 2026
Red Flags to Watch For When Hiring a Shopify Developer or Agency
Learn the real Shopify agency red flags to watch for before you sign, from vague scopes to no post-launch support, plus questions…
Niraj Raut · August 19, 2026
Shopify Inventory Sync Apps: How to Stop Overselling Across Channels
Overselling on Shopify usually isn't an app problem, it's a sync problem. Here's why it happens and how to fix it across…
Niraj Raut · August 19, 2026
Interaction to Next Paint (INP) on Shopify: How Third-Party Apps Wreck Your Score
Shopify INP score dragging down Core Web Vitals? Here's how chat widgets, upsell popups and other apps cause the damage, and how…
Niraj Raut · August 19, 2026
SMS Marketing for Shopify Stores: A Beginner’s Guide for Australian Merchants
A beginner's guide to SMS marketing for Australian Shopify stores, sender IDs, carrier rules, consent requirements and common use cases.
Niraj Raut · August 19, 2026
Shopify Size Guides Done Right: Reducing Returns and Boosting Fashion Conversion
How to choose and set up a Shopify size guide app that actually reduces fashion returns, covering native options, apps, and placement…
Niraj Raut · August 18, 2026
Shopify Loyalty & Rewards Apps: What to Look for Before You Install One
Choosing a Shopify loyalty app? Here's the evaluation checklist for points logic, tiering, POS sync and cost before you commit.
Niraj Raut · August 18, 2026
2026 Shopify and Ecommerce Trends Australian Merchants Should Actually Plan For
What's actually changing in the Shopify ecosystem in 2026, AI tools, B2B, first-party data, local payments, and how AU merchants should respond.
Niraj Raut · August 18, 2026
