Notes on Shopify growth
Practical, no-fluff writing on building, migrating and growing Shopify stores in Australia, from the team doing the work.
Preparing Your BAS From Shopify Sales Data: A Practical Guide
Shopify doesn't produce a native BAS report. Here's how to pull the right sales and tax data from Shopify and organise it…
Niraj Raut · September 13, 2026
Shop Pay, Apple Pay or Google Pay First? Ordering Express Checkout Buttons on Shopify for AU Shoppers
How Shopify orders express checkout buttons like Shop Pay and Apple Pay, what merchants can control, and why AU stores often want…
Niraj Raut · September 13, 2026
How to Calculate Shopify Migration ROI Before You Commit
A practical framework for calculating Shopify migration ROI, weighing dev cost and downtime risk against conversion and speed gains.
Niraj Raut · September 13, 2026
Shopify Internal Linking Strategy: Connecting Collections, Products and Blog Content
Learn a practical Shopify internal linking strategy connecting blog content, collections and products to grow organic visibility and sales.
Niraj Raut · September 13, 2026
Shopify Markets vs Separate Domains: Which Is Better for International SEO?
Shopify Markets vs separate domain SEO compared: hreflang, ccTLDs, subfolders and when a standalone store wins for international growth.
Niraj Raut · September 12, 2026
Shopify EDI and ERP Integration for Manufacturing and B2B Sellers
How Shopify EDI and ERP integration works for manufacturers, purchase orders, ASNs and production-linked inventory, explained clearly.
Niraj Raut · September 12, 2026
Shopify Mobile Page Speed: Why Your Desktop Score Doesn’t Tell the Whole Story
Good desktop score, poor mobile score? Here's why Shopify mobile page speed lags desktop and what actually moves the number.
Niraj Raut · September 12, 2026
Klaviyo Win-Back Flow for Shopify: Re-Engaging Lapsed Customers
How to build a Klaviyo win-back flow for Shopify using last order date, discount escalation and suppression logic, with a real step-by-step…
Niraj Raut · September 12, 2026
Shopify Variant Management for Pet Products: Breed, Size and Weight Complexity
How pet brands manage breed, size and weight variant complexity on Shopify without hitting the 100-variant product limit.
Niraj Raut · September 12, 2026
Shopify Liquid Tips Every Developer Should Know
Practical Shopify Liquid tips for theme developers: useful filters, performance patterns, debugging techniques and Online Store 2.0 specifics.
Niraj Raut · September 11, 2026
Buy Online, Return In-Store on Shopify: Setting Up Omnichannel Returns for Australian Retailers
How to configure Shopify POS and locations so Australian retailers can accept in-store returns and exchanges for online orders.
Niraj Raut · September 11, 2026
Meta Retargeting Funnels for Shopify: Structuring Cold, Warm and Hot Audiences
How to structure a Shopify Meta retargeting funnel across cold, warm and hot audiences using pixel and Conversions API event data.
Niraj Raut · September 11, 2026
